Market research is utilized to collect information about a market and analyze it to learn more about consumers and competitors. The main purpose of using market research is to get valuable insights to make well-informed decisions and help businesses get a better understanding of the market and its latest trends. Nowadays, market research in India plays a crucial role in identifying opportunities and minimizing risks if you are entering a market to offer new products or services. There are numerous market research companies in India that help businesses provide in-depth analysis of the market and consumer behavior.

Whether you are introducing a new product to the market or expanding your business to a region, associating with reliable data collection companies in India can make a remarkable difference.

We have curated a list of top market research firms in India so you can have a better understanding before finalizing the perfect one:

Best Market Research Companies in India 

1.TechSci Research:

Based in Noida, India, TechSci Research is recognized for its market intelligence and consulting services throughout the world. Founded in 2010, this company specializes in creating market research reports for different industries like healthcare, consumer goods, energy, and technology. With the utilization of amazing consulting services like forecasting, market sizing, and competitor analysis, businesses can get a detailed understanding of the market and its potential to make well-informed decisions.

2.Spade Survey:

One of the top market research companies in 2025, Spade Survey is recognized for its outstanding market research services in India. Based in Greater Noida, this company has been delivering quality work in more than 20 countries. It has a team of passionate and dedicated professionals who have years of experience creating reliable and in-depth market research reports. The services offered by this company include data collection, survey sampling, qualitative surveys, quantitative surveys, and research reports. Established in 2011, this company has empowered both small and large companies to make the right decisions with the help of its market research reports. The industries served by this company are healthcare, automotive, technology, consumer goods, and many more.

3.Markets and Markets:

Markets and Markets is another top-rated market research company which is based in Pune and known for its global market research and strategic consulting services. Founded in 2000, this company has been delivering premium services in more than 60 countries. Using its incredible services, clients from different industries including energy, healthcare, technology, and automotive have benefitted. Forecasting, strategic consulting, market sizing, and competitor analysis are some of its services that can give you a full understanding of the target market and its opportunities.

4.Mordor Intelligence:

Established in 2010, Mordor Intelligence is headquartered in Hyderabad, India. This company is known for its global market research and consulting services to various organizations of the world. Renowned for its strong data analytics capabilities and large-scale surveys, this company has been serving many industries with in-depth analysis of the market.

5.Majestic MRSS:

Majestic MRSS is a well-established independent market research firm in India. Headquartered in India, this company specializes in both qualitative and quantitative research methods. The prime features of this company are innovation-driven research methods, strong regional reach, and the use of the latest technologies.

How to Choose the Best Market Research Company in India?

Choosing the right market research company is essential for acquiring insights that can help in making profitable business choices. With so many possibilities accessible in India, consider these essential aspects when choosing a firm.

Industry Expertise: Ensure that the organization has experience in your industry. Firms that specialize in your industry understand the unique difficulties and may provide relevant, specialized insights. For example, a company with FMCG experience will have a greater understanding of consumer behavior in that industry.  

Check the company’s research methodology. Different methodologies, such as primary (surveys, interviews) and secondary (existing data), might yield unique results. Choose a corporation that employs the approaches that are best suited to your business aims.

Reputation and Experience: Look for organizations with a strong reputation and a history of offering valuable information. Check client feedback, case studies, and their industry track record to ensure they can effectively meet your needs.

Customization and Flexibility: The organization should offer specialized research solutions. A good business will provide bespoke services to meet particular needs, such as creating reports or adjusting research scopes to get the insights you seek.

Future of the Market Research Companies In India

The market research sector in India is likely to expand dramatically as the technology landscape changes and there is a greater demand for data-driven insights. Some of the important elements influencing its future are:

-Increased need for data-driven insights: Businesses in India will rely more on data to fine-tune strategy, develop products, and target marketing activities. This will drive up the demand for market research that gives valuable consumer and market insights.

-Technological advancements: Artificial intelligence, machine learning, and big data are transforming market research by enabling for faster analysis and deeper insights. Real-time IoT data will also increase consumer tracking, resulting in more efficient and precise market research.

– Growth in Emerging Sectors: E-commerce, healthcare, finance, and electric vehicles are among India’s fastest-growing industries. These industries will enhance the requirement for specialist market research to better understand consumer preferences and tailor their offerings.

– Global Opportunities: Indian businesses are rapidly catering to international clients, cementing India’s position as a global research hub.

Also Read Blog: Best Online Survey Companies in India

How Spade Survey Helps:

Spade Survey is a growing worldwide market research company in India that provides survey services and professional data processing services to multinational research and consulting firms. We are proud to have a recognized and highly competent staff of global market research professionals who can communicate in multiple languages.

Our commitment and eagerness to complete the assigned duties has contributed significantly to our rapid expansion in over 50+ countries around the world. Our completely designed services have gained us our clients’ confidence and gratitude.

Spade Survey is committed to making no quality compromises, and our clients around the world appreciate our dedication to perfection. Our cutting-edge research services, as well as qualitative and quantitative research, assist our clients in making more informed decisions about their company needs. Security, simplicity, and speed are the three most important factors at  in providing deep and insightful research based on domain experience, exposure, and scientific methodology.

Conclusion:

India has a varied spectrum of market research organizations that use new methodology and data-driven insights to serve a variety of sectors.  Market research is essential for businesses to thrive in India’s dynamic economy. These companies help businesses make educated decisions by conducting customer behavior surveys, competition analysis, and trend forecasts. With the growing demand for data-driven initiatives, India’s market research sector continues to expand, providing dependable solutions to organizations of all kinds.

Partnering with top companies like Spade Survey, TechSci Research, Markets and Markets, and Majestic MRSS may help businesses gain a competitive advantage, identify opportunities, and make data-driven decisions. As technology continues to transform the industry, Indian market research firms are well-positioned to take the lead globally.

If you choose the right market research firm in India for your business, it will unlock valuable insights. It is important to consider several factors like industry experience, research methodologies used, technology integration, sample size, and previous work before finalizing a market research partner.

Contact us today if you are an enterprise looking to make critical data-driven decisions to prompt accelerated growth and breakthrough performance.  Find out about how we can help out with your market research projects in India, send an email to rfq@spadesurvey.com or call +1-(929)-237-1145.